Samsung Electronics Canada Partners with Wayne Gretzky Foundation on 'Samsung's Four Seasons of Hope'28 July 2006
Samsung Electronics Canada is teaming up with "THE GREAT ONE" to help make Canada's national past time more accessible to youth across the country. Through a new online fundraising initiative, Samsung Electronics Canada and Gretzky mark the official debut of Samsung's Four Seasons of Hope charity program in Canada. Samsung's Four Seasons of Hope is a goodwill program that strives to raise awareness and funds for special charities endorsed, and in many cases headed, by the special ambassadors including Arnold Palmer, Joe Torre, Magic Johnson, Jon Bon Jovi and Dan Marino. To date, Samsung's Four Seasons of Hope has raised more than $7 million USD for charities supported by these ambassadors. "Through Samsung's Four Seasons of Hope, we aim to positively impact the lives of the children and families in the communities where we do business," said Benjamin Lee, President and CEO, Samsung Electronics Canada, Inc. "Samsung Electronics Canada is thrilled to partner with the Wayne Gretzky Foundation to launch this program and we hope that Canadians will help us support the Foundation by trying their luck in the Samsung Four Ways to Win contest." Through the Samsung Four Ways to Win (www.4waystowin.com/) online initiative, Canadians can support the Wayne Gretzky Foundation while also having an opportunity to win some great Samsung prizes. As the program title indicates, those who participate can win in four different ways - Buy to Win, Sell to Win, Play to Win and Tell to Win. << Buy to Win, - Visitors purchase ballots (one for $5.00 to 75 for $100) for a chance to win a Samsung grand prize package including a 50" plasma TV, home theatre system, Sports camcorder and a digital media player. Sell to Win, - Participants who email their friends, family or colleagues about the promotion receive an extra ballot each time one of the recipients of their email buys a ballot and are entered to win a Samsung 32" LCD TV or a Samsung washer and dryer set. Play to Win, - Players who successfully solve puzzles or answer trivia questions receive one extra ballot and are eligible to win a 21" Samsung multi- function LCD computer monitor. Tell to Win, - Samsung consumers who recently purchased a Samsung Electronics product can enter the UPC code or serial number to have a chance to win a digital media player, a portable DVD player or a photo printer. (*)Please note that this does not apply to Samsung digital cameras and camera products, as these are not Samsung Electronics Canada product offerings. >> "It is a pleasure to join Samsung's Four Seasons of Hope program as it expands to Canada," said Wayne Gretzky. "Children have so much potential, and by funding ice hockey programs that encourage positive life skills like discipline and teamwork, as well as having fun, we can help them reach that potential. The Samsung Four Ways to Win is a great way for Canadians to participate in the program." The Samsung Four Ways to Win contest site will be available until August 16, 2006. Visit www.4waystowin.com or click on the contest link at www.samsung.ca to learn how you can help Samsung Canada support the Wayne Gretzky Foundation. For more information about Samsung's Four Seasons of Hope, please visit www.fourseasonsofhope.org. About the Wayne Gretzky Foundation Created in 2002, The Wayne Gretzky Foundation is dedicated to providing less fortunate youth with the opportunity to experience the sport of hockey. This goal will be accomplished through the donation of hockey equipment and ice time, as well as providing the opportunity for young people to attend professional hockey games. The Wayne Gretzky Foundation believes that hockey instils many positive life skills and contributes to the physical, emotional and social growth of young people. About Samsung Electronics Canada Inc. Samsung Electronics Canada, Inc. (SECA), a wholly owned subsidiary of Samsung Electronics Co., markets a broad range of award-winning, advanced digital consumer electronics, information systems and telecommunications products. SECA oversees the Canadian operations of Samsung's Digital A/V division, Digital IT division, Digital appliance division and Wireless Terminals division. For customer service inquiries, please call 1-800-SAMSUNG (1-800-726-7864), and for more information, please visit www.samsung.com/ca. For further information: Shannon Morton, APEX Public Relations, (416) 924-4442 ext. 253, smorton@apexpr.com
Source: newswire
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