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Growth in Displays Market Powers World Display Driver IC Markets

1 February 2007

Increasing sales of notebooks and desktop PCs are substantially expanding display driver integrated circuit (IC) markets worldwide. Manufacturers are fully gearing up to leverage opportunities across all three driver IC segments such as liquid crystal display (LCD), light emitting diode (LED) and organic light emitting diode (OLED) display driver ICs.

New analysis from Frost & Sullivan (http://www.frost.com), World Display Driver IC Market, reveals that the market earned revenues of $4.60 billion in 2005 and estimates this to reach $8.71 billion in 2009.

If you are interested in a virtual brochure, which provides manufacturers, end users, and other industry participants with an overview of the global display driver IC markets then send an e-mail to Tori Foster, Corporate Communications, at tori.foster@frost.com with your full name, company name, title, telephone number, fax number, and e-mail address. Upon receipt of the above information, an overview will be sent to you by e-mail.

The exponential growth of LCD display driver IC segment due to growing popularity of LCD displays is creating an upbeat mood among market participants.

"LCD displays' decreasing prices, which are driving demand, are simultaneously triggering growth of LCD display driver IC markets," says Frost & Sullivan Research Analyst Nagarajan Sampathkumar. "This growth stems from increasing adoption of thin film transistor (TFT) LCD monitors in various applications."

LCD display driver ICs are also attracting considerable revenues from high-growth segments such as personal digital assistants and large-screen home TVs. Better color resolutions and picture quality offered by LCD technology is strengthening this momentum.

Meanwhile, the growth impetus from rising sales of mobile phones, digital cameras, and portable MP3 players is translating into increasing returns for LED display driver ICs. In addition, the power-saving solution of this technology is triggering new opportunities in automobile applications such as the global positioning system (GPS).

The recent introduction of OLED display driver IC has further enhanced revenue prospects for market participants globally. OLED attracts end users due to its improved brightness, contrast, and greater clarity when compared to LCD and cathode ray tube (CRT) technologies. However, its high cost of production and low output could dampen market enthusiasm, and thereby restrain the sale of OLED driver ICs.

"To optimize returns in OLED display driver IC segment, manufacturers of OLED displays need to invent cost-effective manufacturing processes," observes Sampathkumar. "They also need to enhance OLED display's life cycle, efficiency, and color range compared to conventional technologies."

In this technology-driven market, focusing on innovations that offer improved capabilities is vital to sustain market growth. However, established manufacturers in the Asia Pacific are likely to leverage tactical pricing to gain an edge in the market.

World Display Driver IC market is part of the Semiconductors Growth Partnership Service, which also includes research in the following markets: World Power Management ICs Market, VoIP Semiconductor Market and others. All research services included in subscriptions provide detailed market opportunities and industry trends evaluated following extensive interviews with market participants. Interviews are available to the press.

Frost & Sullivan, a global growth consulting company, has been partnering with clients to support the development of innovative strategies for more than 40 years. The company's industry expertise integrates growth consulting, growth partnership services, and corporate management training to identify and develop opportunities. Frost & Sullivan serves an extensive clientele that includes Global 1000 companies, emerging companies, and the investment community by providing comprehensive industry coverage that reflects a unique global perspective and combines ongoing analysis of markets, technologies, econometrics, and demographics. For more information, visit http://www.frost.com.

World Display Driver IC Market

F893

Contact:

Tori Foster

Corporate Communications - North America

P: +1.210.477.8448

F: +1.210.348.1003

E: tori.foster@frost.com

Chiara Carella

Corporate Communications - Europe

P: +44 (0) 20 7343 8314

E: chiara.carella@frost.com